BMW is showing something new at the Progressive
International Motorcycle Show in Long Beach this weekend. And no, it's not a
luxury touring bike or super expensive supersport model.
It's a pair of scooters. Aside from the C1, a short-lived enclosed model that never
made it to the U.S., these scooters are the German manufacturer's first.
BMW sees them as a way to interest younger riders in its
lineup.
"Talk to young kids today and they don't even want a
car," BMW product manager Sergio Carvajal said. "It's a big challenge
for us."
BMW wanted something highly user friendly that wouldn't take
much special training. Carvajal pointed out the three areas in which the
scooters achieve that: clutchless transmision (akin to automatic trasmision in
a car), stepthrough mounting (instead of requiring riders to swing a leg high
over the seat) and built-in storage for shopping trips, hauling textbooks and
so on.
The high-end BMW model is the C 650 GT, with a huge padded
seat. "It's the Barcalounger," said Dee Dee Taft, a spokeswoman for
the show. Indeed, the C 650 GT is like a lounge chair on wheels.
An optional package for the bike includes a heated seat and
heated grips that turn on and off automatically. "It senses the
temperature and makes adjustments," Carvajal said.
The slightly sportier C 600 Sport has not quite as upright a
sitting position and is a bit more compact. The underseat storage is not quite
as ample but has nifty expansion room -- enough for a helmet -- that can be
used when the bike is parked. Both models feature ABS brakes.
They have comfort, ease of use, the BMW imprint -- the only
thing that might scare off people interested in scooters is the cost. The
manufacturer's base retail price tag for the C 600 Sport is $9,590 and for the
C 600 GT is $9,990. And neither of those prices include the heated seat for your
tush.
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